Michael S. Witherspoon

mwitherspoon This e-mail address is being protected from spambots. You need JavaScript enabled to view it , Director of Research and Administration, began his professional career as a District Executive with the Boy Scouts in Mississippi and later moved to Prentice Hall Professional Software in Atlanta where he rose to the General Manager of Marketing Channels Division. He then joined Arthur Andersen accounting as a Partner Channel Manager, working with resellers to market tax software. Mike founded Focal Point Marketing to provide outsourced marketing services to small technology companies. In 1998 he moved to NuesoftTechnologies, marketing medical-practice management to colleges and universities and later joined the group that founded Connexxia, the first social media company focused on colleges and universities. In 2007 he joined Jon McRae & Associates, Inc. as chief operations officer until the firm was sold in 2009 and relocated to Macon. He then joined RDA Systems as Vice President of Sales for accounting software to local school systems and government. As Collegiate Counsel was reorganized in 2016 he rejoined Jon McRae as Director of Research and Administration. Through the years Mike has worked with numerous private colleges and larger institutions as Duke, Georgia Tech, Ohio State, and the University of Kentucky. Mike holds a BA in Economics and Applied Percussion from the University of Southern Mississippi.

Mike joined Collegiate Counsel in 2016. He and his wife Cheryl live in the Atlanta area.